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My Story

Over the Years

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1998

About me

An experienced IT sales professional with developed skills in key account and customer relationship management, gained in reseller environment and across diverse client industry sectors, with a proven ability to achieve revenue targets, identify and develop new business opportunities.

Adept at adding value and delivering solutions, with a passion for exceeding client requirements and achieving customer satisfaction. Proven ability to build productive long-term business relationships with a range of clients from SMB to Enterprise environments.

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2004

Personal information

Date of birth: 23.1.1985.

Address: Ivanec Bistranski, 10290 Zapresic

Phone: +385(0)91 561 3739

Email: drazenaromanic@gmail.com

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2015

Experience

Key Account Manager, Integra Group Ltd., Zagreb

05/2014 –

Key Responsibilities

–       Developing a trusting relationship between major key clients and the company.

–       Managing sales projects and communicating with presales support.

–       Expanding relationships with existing customers by continuously proposing solutions that meet their objectives.

–       Expanding relationships and bringing in new clients through various channels.

–       Resolving key client issues and complaints.

–       Negotiating contracts with clients and establishing a timeline of performance.

–       Planning and presenting reports on account progress and goals.

–       Working with reputable vendor solutions such as Hewlett Packard Enterprise, Microsoft, Fortinet, Veeam, Lenovo, Cisco, etc.

Key Achievements

–       Target achievement for all 6 years in a row.

–       Major projects:

o   Fortinet solutions implementation in enterprise environment for customers in banking sector.

o   Veeam Backup&Replication solutions implementation for customers in manufacturing sector.

o   Successful implementation of SIEM projects, Disaster Recovery Solution projects and various WiFi and new IT infrastructure implementations.

Sector: Information Technology

Key Account Manager, Adonai Ltd., Zagreb

09/2011 – 02/2014

Key Responsibilities

–       Assisting in annual negotiations and analysing business activity for each customer.

–       Weekly and monthly business analysis and sales realization evaluation.

–       Business plan preparation, sales result monitoring and analysis report making.

–       Achievement of all set goals with maximum profitability.

–       Organizing and participating in the distribution and promotional activities of buyers.

–       Assortment definition and planning (depth, breadth, article turnover, etc.).

–       Making of preparatory calculations and concluding business transactions and contracts.

–       Receivables collection control.

Key Achievements

–       Managing the HoReCa department with 4 sales representatives.

–       Increased sales of the Ultra plus trade mark products for 20%.

Sector: Fast-moving consumer goods (FMCG) Industry

Business Assistant, ALD Automotive Ltd., Zagreb

01/2010 – 09/2011

Key Responsibilities

–       Member of Project Management Team for the relocation of company headquarter.

–       Member of the Crisis Management Team.

–       Supervision of treasury handling.

–       Supervision of telephone and all vehicle related expenses.

–       Assisting the Accounting Department through invoice payment and signature allocation supervision.

–       Attending meetings and keeping the minutes.

–       Performing various assignments from the Management Board.

Sector: Automotive Industry

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2019

opened NY Tap Room

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